![]() ![]() ![]() For now, he is excited about the introduction of new digital capabilities into the sector, he said, but also concerned consumers could push back on the tracking technology. For example, could auto insurers one day consider digital plates anti-theft devices and offer premium discounts to policyholders who use them? Alex Hageli, director of personal auto at the American Property Casualty Insurance Association, said the industry remains in a “wait-and-see” mode when it comes to the technology. The rise of digital license plates is raising a number of questions within the insurance industry. Reviver license plate registration#But Anderson said users can't put a price tag on the time savings of digital registration renewal and security that comes from technology that allows Rplate Pro users to monitor the status and driving behaviors of individuals. The digital screens, which connect wirelessly to mobile phone networks, can display custom messages approved by states' motor vehicle departments, and allow motorists to automatically renew their vehicle registration via an encrypted app.ĭigital plates come at a cost-$499 to be exact, along with a small monthly network connection fee for one rear Rplate. Rplates, along with Reviver's Rplate Pro that offers telematics capabilities, have an e-ink display often seen on e-book readers such as the Amazon Kindle. California and Arizona now allow the use of digital plates but Anderson said he expects Texas, Florida and others currently piloting Reviver's digital Rplates to soon join the list. The plates also have the potential to display public service announcements as well as targeted messaging, Amber Alerts and Silver Alerts for missing persons. “Once there is a police report of the, we can push an image that says 'Stolen' onto the digital license plate, something you can't do with a steel plate,” he said. There are significant cost savings to be had from technology that alerts insurers and other stakeholders when an insured vehicle is stolen or involved in an accident, said Michael Anderson, vice president of corporate communications and marketing at Reviver, a California startup that created digital license plates in 2009. Now imagine a plate that not only shares a person's job, hobby or favorite sports team but also automatically renews a vehicle's registration, reveals if a vehicle is stolen and potentially saves lives.Ī growing movement to swap old-school, stamped-metal license plates for digital counterparts is capturing the attention of drivers, along with auto insurers who can use the devices to combat fraud and potentially identify uninsured motorists. Reviver license plate driver#You can learn a lot about a driver from their vehicle's vanity license plate. ![]()
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